investmenthabits.com

Paintballing SEO Services

by on Mar.12, 2010, under investment

When Skirmish Paintball were first recommended to Asylum SEO Services after previous poor experiences of web desingers and advisors they were cautious to the advice being provided by Asylum as to the best way forward.

Radical changes were required from what Skirmish had when Asylum’s Designers and their SEO Services took over their internet marketing.    For the first time Skirmish realised that their website had to inform their prospective customers but more importantly engage their customers and provide a strong call to action. Lead generation is paramount when any consumer facing business moves its marketing onto the web.  Asylum’s recreation of a web site for Skirmish transformed the way Skirmish was perceived on the Internet and their website encouraged responses from their site visitors in the form of brochure request and enquiry forms.  Now Skirmish had a constant stream of prospect customer contact details which would eventually lead to a huge marketing database for their business.

Having an online presence is all about being at the front of Google’s natural search results.  Some businesses try a mix of CPC advertising as well as working at getting their website up in the natural results sections of a search engine. CPC makes search engiens rich and brings customers but is an expensive way of going about it.  Much better to find a Search Optimisation Optimiser who actually understands your customer requirements, speaks understandable English and can demonstrate on multiple websites how their SEO Services are currently working for other clients.

This is where Asylum SEO Services excel.  Besides explaining to Skirmish what is happening with Skirmish’s site and their competitors, they also provided expert advice on other areas of online marketing tactics, were creative in coming up with solutions to problems and always knew what was happening with their competitors sites, code enhancements and changes being adopted by Google in their search algorithm.  The result was that Skirmish had eight years of continual high performance on the first page og Google for multiple search relevent phrases and on multiple websites!

If things together they were a winning team, why has Asylum departed and open for a an alternative player in the paintball world?  The paintball sector is a competitive market place with the market leaders always looking to capture a higher market sector.  This ensures everybody is kept on their toes.  Asylum were asked to create a new website to replace Skirmish’s ailing core lead generator which had been in service for going on 8 years without a major overall.  Skirmish had led the way with so many first over the eight years – that they looked to Asylum to create something which would ensure their No.1 success in the changing world of Google in the coming years. Asylum came up with a project concept which would bring some new firsts to the market, however the code development ran substantially over and soured the relationship to the point of losing respect for each other.

With the amount of experience Asylum SEO Services has in this particular sector,  Its clear to me that now its time for one of those competitors to snap Asylum SEO Services up and consolidate Skirmish’s loss in a fiercely competitive environment.

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